
Kritika
Buabusya (CV)
59/146
M.3 Soi4 Muangthong Thani, Jaengwattana Road, Pakred, Nonthburi 11120
Email: kbuabusya@yahoo.com.au
Part 1: General Information
1.1. First Name Ms Kritika…………..Last
Name Buabusya………….
1.2. Date of Birth (dd/mm/yyy) 23 May 1968…. Age 40 yrs….
Sex Female…. Nationality of Birth Thai…. Citizenship Thai…Marital
Status single
1.3. Home Address
Address 59/146 M.3 Soi4 Muangthong Thani, Jaengwattana Road, Pakred, Nonthburi
11120
Telephone 02 5732308….. Fax 02 5732308…..
1.4. Office (Organization) Name
Koala (Thailand) Limited
Partnership
Address 59/146 M.3 Soi4 Muangthong Thani, Jaengwattana
Road, Pakred, Nonthburi 11120
Telephone 02 5732308….. Fax 02 5732308…..
Email kbuabusya@yahoo.com.au
1.5. Current Position Fashion and
Visual Merchandising
consultant…Managing Partner of the Limited Partnership
Part 2: Academic Background
2.1 Education
Master Degree at University of
Technology, Sydney, Australia
(Master of Design)…
Years Attended from 1996…. to 1997….
Bachelor Degree at University of
Technology, Sydney, Australia
(Bachelor of Design with First Class Honors)…
Years Attended from 1987…to 1990….
Other Education at KVB College
of Visual Communication, Sydney, Australia
Years Attended 1986…
2.2 Training (Beginning from Present)
(1) Course Title New Ventures Marketing
(BIZ Training)
Year Attended 2003…Period of Training 1 Week…
(2) Course Title Mandarin for Beginners
Part I
Year Attended 2002… Period of Training 4 Months
(3) Course Title Post Graduate
Supervision
Year Attended 2002…Period of Training 1 Day…
(4) Course Title Introduction
to E-Marketing
Year Attended 2001…Period of Training 1 Week…
2.3. Research Experience (Beginning from Present)
(1) Subject Environmentally Friendly
Clothing… Year 1997…
(2) Subject Apparel Design and the World Market… Year 2000…
(1) Subject Sociology of Fashion…Year 2004…
(2) Subject Fashion and Popular Culture…Year 2004…
(3) Subject The Fascinating World of Colors…Year 2004…
(4) Subject The Story of the Fabrics…Year 2004…
(5) Subject Concept Making and How to Put Together a Collection…Year
2003…
(6) Subject Visual Display and Image Building for Fashion Products Year 2003…
2.3 Knowledge of Language
Level
(1) Language English Excellent
(2) Language Thai Excellent
Part 3: Work Experience (Beginning from Present)
(1) Name of Organization Auckland
University of Technology, New Zealand
Starting Year 2001…. Ending Year 2004
Position Program Co-ordinator of Fashion Studies (2001) and Senior Lecturer
in Fashion (2001 to 2004)…
Duties…Curriculum Planning, Lecturing in Fashion Design Theories, Supervising
Design Workshops for Undergraduates and Supervising Post Graduate students
(2) Name of Organization Chulalongkorn
University
Starting Year 1995…. Ending Year 2001….
Position Lecturer…
Duties Lecturing in Fashion Theory and Supervising Design Workshops for Undergraduates…
(3) Name of Organization Pena House
Ltd.
Starting Year 1993…. Ending Year 1994….
Position Product Director and Designer…
Duties Design and Administration Responsible fro Womenswear, Sportswear and
Childrenswear …
(4) Name of Organization Kritika
Boutique, Auckland
Starting Year 1991….Ending Year 1992….
Position Owner and Designer…
Duties Create new designs for the private business…
Part 4: Consulting and Seminar Experiences
4.1 Previous Clients for Consulting
(1) Client Organization Name Thai
Wacoal Public Company
Limited 2006- 2007
(2) Client Organization Name ICC International Public Company
Limited 2006- Present Day
4.2 Prevoius Clients for Seminars and Training
(1) Client Organization Name Carrefour
(Thailand)
Address Lamlooka Pratumthani
Period of Consultation 4 Topics on Fashion and Textiles Management.
One topic per day. Two days a week over the period 4 month.
Attendants 4 groups of 160 staff members
Description Carrefour (Thailand) wishes to upskill and bring all
the staff in the textiles department both in the head office and
retail operation to a level of knowledge and competency.
Date Selected dates from January to March and July to August
2008
(2) Client Organization Name ICC Group
Address Rama III, Bangkok
Period of Consultation 4 Topics on Visual Merchandising
(Intermediate). One topic per day. The seminar is run on the
weekends.
Attendants 6 groups of 400 staff members from ICC
Group which includes all Garment Brands
Description ICC Group wish to upskill and upgrade their staff
so that they could present the merchandise in the best way
possible to increase sales and profits. They also need to be
able to work hand in hand with the major department stores
such as the Mall Group and Central Robinson on how to
make the best of Visual Merchandising. As a follow up to
2006 course, this course is more advanced.
Date Selected dates from July to August 2007
(3) Client Organization Name Thailand
Textiles Institute (THTI)
Address Klongtoey, Bangkok, Thailand
Period of Consultation 24 full-day seminars (8 topics)
Attendants 2 groups of approximately 60 people
Description The practical guide to Fashion and Textiles
industry as a step by step course suitable for beginners and
professionals in the fields. As a follow up to 2004-2005
course
Date Selected dates from June to July 2007
(4) Client Organization Name Department
of Export and Promotion
Address Rachadapisek Road, Bangkok
Period of Consultation 3 Topics on Branding, Export and
International Merchandising. One topic per day.
Attendants One groups of 100 people from ICC
Group from the Garment and Jewellery Industry.
Description The Department of Export and Promotion and The
Ministry of Commerce wish to encourage the local brands to
understand branding by beginning with a concept and
implement it through marketing and having an international
outlook.
Date 21-23 August 2006
(5) Client Organization Name ICC
Group
Address Rama III, Bangkok
Period of Consultation 2 Topics on Visual Merchandising
(Intermediate). One topic per day. The seminar is run on the
weekends.
Attendants Seven groups of 600 staff members from ICC
Group which includes Garment Brands and Cosmetic
Brands.
Description ICC Group wish to upskill and upgrade their staff
so that they could present the merchandise in the best way
possible to increase sales and profits. They also need to be
able to work hand in hand with the major department stores
such as the Mall Group and Central Robinson on how to
make the best of Visual Merchandising. As a follow up to
2005 course, this course is more advanced.
Date Selected dates from July to December 2006
(6) Client Organization Name ICC
Group
Address Rama III, Bangkok
Period of Consultation 4 Topics on Visual Merchandising. One
topic per day. The seminar is run on Saturdays.
Attendants Two groups of 80 staff members from ICC Group
which includes Garment Brands and Cosmetic Brands.
Description ICC Group is one of the largest Fashion garment
and cosmetic brands in Thailand. They wish to upskill and
upgrade their staff so that they could present the
merchandise in the best way possible to increase sales and
profits. They also need to be able to work hand in hand with
the major department stores such as the Mall Group and
Central Robinson on how to make the best of Visual
Merchandising.
Date Selected dates from September to December 2005
(7) Client Organization Name TTIS
Company Limited
Address 5F, Athakravi Building, 98 Sukhumvit 26 Road,
Klongton, Klongtoey, Bangkok
Period of Consultation 4 Days- 2 Day on “ Brand and
Marketing” and 2 days on “ How to Create a Brand”
Attendants 50 young executives from the Thai garment
industry
Description The two topics are based on a 30 topics course
managed by TTIS Company to inform the people who are
already in the garment creating profession what is the latest
on brand and marketing.
Date 27 August and 3 September 2005
26 November and 10 December 2005
(8) Client Organization Name AV
Projects’ Bangkok Fashion Week
Address AV Projects Co.Ltd, 17 Ladprao 93, Ladprao Road,
Wang Tong Lang, Bangkok
Period of Consultation 3 Hours seminar, Topic “Creating a
Fashion Business”
Attendants 150 People from the general public
Description The ‘how-to’ for fashion enthusiasts who would
like to enter the world of fashion. This topic gives the basics
on how to get started.
Date 19 August 2005
(9) Client Organization Name The
Mall Group
Address HR Office, Ramkhamhang, Bangkok, Thailand
Period of Consultation 24 full-day seminars (6 topics and
onsite Training)
Attendants 3 groups of approximately 50 people
Description Visual Merchandising for all staff members in the management team
to prepare for the new era of Department Store Presentation.
Date Selected dates from May to August 2005
(10) Client Organization Name Thailand
Textiles Institute (THTI)
Address Klongtoey, Bangkok, Thailand
Period of Consultation 24 full-day seminars (8 topics)
Attendants 3 groups of approximately 50 people
Description The practical guide to Fashion and Textiles
industry as a step by step course suitable for beginners and
professionals in the fields
Date Selected dates from July 2004 to April 2005
(11) Client Organization Name Central
Robinson
Address Central Pattana Group, Rajdamri, Bangkok
Period of Consultation 2 full-day seminars
Attendants 85 people
Description Concept Making and How to Put Together a
Collection
Date July 2004
(12) Client Organization Name ART4D Forum
Address 81 Sukhumvit 26, Klongtuey, Bangkok, Thailand…
Period of Consultation Half-Day Seminar…
Attendants 30 People
Description Guest Speaker for the Program, “How to Write for Journal
Publications”. The participants were invited academics who lectured
in designs and post graduate students from all over Bangkok metropolitan area.
Date February 2004
(13) Client Organization Name Boonsiri
International Co Ltd.,
Manufacturer, distributor and exporter of Men's wear
Address Soi SuanPlu, Sartorn Road, Bangkok, Thailand…
Period of Consultation 1-Day Workshop…
Attendants 75 People…
Description Boonsiri International is the largest manufacturer and distributor
of men's wear in Thailand. A workshop based Seminar on "Visual display
for fashion products" to up-skill various personnel in the Boonsiri Group
with the latest information….
Date 6 July 2003
(14) Client Organization Name
TTT Co Ltd (Member of Saha
Pattana Group in Charge of Education and Human
Resources)
Address Rama III, Bangkok, Thailand…
Period of Consultation1 Day Workshop…
Attendants 74 People…
Description Saha Pattana Group include over 40 garment factories, is the number
one distributor for ladies outer and inner wear in Thailand. The Group has
created Trend Time Test Company (TTT), which organizes training for the human
resources in the Group. A workshop based Seminar on "Visual display for
fashion products" to up-skill various personnel in the Saha Group with
the latest information….
Date 12 July 2003
(15) Client Organization Name Kasetsart
University
Address Department of Textiles Technology, Kasetsart University, Bangkhen,
Bangkok, Thailand…
Period of Consultation 1-Day Seminar…
Attendants 80 People
Description Guest Speaker for the Program, “Fashion Field Forum II”.
The participants were invited academics who lectured in fashion and textiles
and students from all over Bangkok metropolitan area. The topic of the talk
was “ Fashion and Textiles Trends”.
Date July 1998
4.2 Field or Categories of Consultant
i. Fashion and Textile Design
ii. Fashion and Textile Technology
iii. Fashion and Textile Theory
iv. Fashion and Textile History
v. Sociology of Fashion
vi. Fashion Marketing and Merchandising
vii. Fashion Retail
viii. Fashion Accessory Design
ix. Fashion Concept Planning
x. Fashion Branding
xi. Visual Merchandising