Copyright © Servex and Associates, Learning in Fashion / Fashion for learning Seminar series 2005

Seminar 7: Visual Merchandising and Image Making

How to present the products to the public and ensure that value is added to the image of the brand. It focuses on how to compose different items to attract the eyes by following the themes by capturing the right tastes and using colors, textures, accessories and decorations that enhances the overall look and links it all back to the trends.